have you ever wondered
HOW much easier
YOUR life COULD BE?
IF you didn’t have to DEAL with building or editing your website?
“I know how to save you precious time & make your life easier. Your website will look uniquely yours, polished, and professional.”
p.s. I’ll be there for each step from concept to launch.
“There is NO charge (nor obligation) to schedule a time with me to chat about your business.
It’s a great way for you to interview me and see if we are a good match for your needs.“
Susan Wallis Williams
Website Services
Migrating to Squarespace 7.1
from WordPress, Wix, GoDaddy or earlier versions of Squarespace
Your current website can affordably be moved over to Squarespace 7.1
A move to Squarespace 7.1 will update your website with all the most current CMS tools and features, with the added benefit of Squarespace's dynamic, user-friendly, and easy-to-use editing tools and properties.
Two Ways to Move Your Current Website to the Latest Version of Squarespace 7.1
Template Migration involves moving your website’s content to a new Squarespace 7.1 template.
A template migration typically involves redesigning the website’s appearance and may require restructuring content, reconfiguring functionalities, and adapting integrations to fit the new template’s layout and features.
A Clone Migration refers to copying your entire website, including its design, content, and functionality, moving it from your current hosting platform to Squarespace 7.1 with minimal modifications.
This approach ensures that the new site is as close as possible to a replica of the original, maintaining its structure, features, and user experience.
Landing Pages
What is a “Landing page," and why would I need one?
It’s a single web page that is most often used to promote a specific product or service. It has focused information and a clear call to action.
Landing pages intentionally guide your visitors toward actions like purchases or newsletter sign-ups.
Targeted marketing efforts, from social media like Facebook, Instagram, Pinterest, or email campaigns, also help to drive traffic to a specific landing page.
Website Landing Page Budget & Schedule
Landing Page Wireframe
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The “wireframe” shows you the layout of all the page elements, how they connect, and any custom features.
“Placeholder” images and words are often used at this stage of development, but we will also select the color palette and fonts, and place your logo, and/or product if you have one.
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Average turnaround time is typically within 3 days. This step helps us to strategize and build out a singular landing page wireframe.
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Average price: $1500*
*pricing for custom work often varies a bit, either higher or lower. This estimate is based on a fixed daily rate of $500.
Build Live Landing Page
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Build the final, approved version of the landing page wireframe with the approved words and images.
Depending on where this page will be hosted. If the page will simply be added to an existing website, there will be no extra fees.
If the landing page will be a stand-alone URL with a separate domain name, and separate hosting, there will be an additional fee to coordinate with the hosting service..
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Average turnaround time is 2 days to build a landing page from an approved wireframe.
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Average: $1000*
*pricing for custom work often varies. This estimate is based on a fixed daily rate of $500.
Copy and Images
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The content for the landing page copy includes up to 1,500 words.
If stock photography is requested, there are a variety of options.
I can bid on sourcing images, depending on the budget for photography.
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Average turnaround time is 2.5 days
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Average price: $1125
Pricing may vary; however, this estimate is based on a fixed daily rate of $500.Some images might incur an additional fee, depending on the stock photography provider.
If appropriate images are provided in advance, delete $450.
Basic Business Websites
An average basic business website typically includes a minimum of 6 essential pages:
Home page
About page
Contact page
Services page
Testimonials page
Some businesses also have a Blog and/or news, events, and/or a Gallery of projects
Websites must be formatted for desktops, laptops, tablets, and mobile devices.
Basic Business Website Budget & Schedule
Business Website Wireframe
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A basic business website wireframe specifies the visual layout of all the page elements (up to 10 pages), including where pages link.
“Placeholder” images and words are often used at this stage of development, but we will also select the color palette and fonts, and place your logo, and/or product if you have one.
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Average turnaround time for a basic business wireframe is 3 - 5 business days.
Revisions may require a few more days to complete, depending on the extent of the revisions.
This step helps us to strategize and refine how the pages connect.
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Average: $2000*
*as with all custom work, pricing may vary; however, this estimate is based on a fixed daily rate of $500.
Build Website
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Build website per the final, approved version of the wireframe.
Copy and images are typically required after the wireframe is approved and before construction of the website, in order to help minimize and/or avoid revisions and delays.
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Average turnaround time to build a custom Business Website—after the wireframe has been approved—is typically 5 days.
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Average: $2500*
*pricing for custom work often varies. This estimate is based on a fixed daily rate of $500.*As is true with all custom work, pricing may vary depending on the project requirements, revisions, and other unique circumstances.
Launching a new domain may incur a little troubleshooting time, depending on potential issues with your domain.
Check my RESOURCES for recommended domain providers.
Stock Photography
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If stock photography is not provided, there are a variety of options.
I can bid on sourcing images, depending on the budget for photography.
Check my RESOURCES page for some of my favorite stock photography recommendations.
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There are many variables involved when exploring stock photography for your website. Plan on an average turnaround time of 3 days.
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Average: $1500*
*As with all custom work, pricing may vary; however, this estimate is based on a fixed daily rate of $500, not including any stock photography fees.
Website Refresh
My favorite project assignment is “freshening up” a dated website or any website that has a “DIY” or “templatey” look.
There’s so many fun refinements, new features, and plugins that can be coded into an ordinary website to give it more of a bespoke look.
Why opt to look like everyone else? Let’s put “YOUR STYLE” forward, not a paint-by-number website. Have some fun.
Website Refresh Budget & Schedule Overview
Website Refresh Wireframe
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A website refresh is different than a website “REDESIGN”.
A refresh will give your online presence an updated, fresh look, without changing the structure of the pages.
This may include updating colors, font families, graphics and/or photography. The wireframe will demonstrate the same website content and structure with a different look.
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Average turnaround time for creating a website refresh wireframe is 3 - 4 business days.
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Average: $1500*
*as with all custom work, pricing may vary; however, this estimate is based on a fixed daily rate of $500.
Refresh Live Website
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The final, approved wireframe styles will be made to your current website.
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Because we’ll be working on a live website, the edits are made judiciously. in order to minimize disruptions to the live website.
Average turnaround time to refresh an existing website—after the wireframe has been approved—is typically 5 days.
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Average: $2500*
*pricing for custom work often varies. This estimate is based on a fixed daily rate of $500.*As is true with all custom work, pricing may vary depending on the project requirements, revisions, and other unique circumstances.
Stock Photography
-
If stock photography is not provided, there are a variety of options.
I can bid on sourcing images, depending on the budget for photography.
Check my RESOURCES page for some of my favorite stock photography recommendations.
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There are many variables involved when exploring stock photography for your website. Plan on an average turnaround time of 3 days if you hire me to find new images or graphics.
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Average: $1500*
*As with all custom work, my pricing may vary; however, this estimate is based on a fixed daily rate of $500, not including any stock photography fees.